ITStore
A bilingual B2B platform, re-platformed with zero downtime.
The Problem
ITStore needed a fast, credible, fully bilingual presence that works natively in both Hebrew (RTL) and English, plus a back office their own team could operate without a developer in the loop. As the business grew, the site also needed to stand on its own dedicated infrastructure, without interrupting a live, lead-generating storefront.
The Approach
I designed and built the platform on Laravel and Livewire: a bilingual front end with native RTL/LTR support and a custom, two-factor-secured admin for services, resources, the client logo wall, the team, and email templates. Then I led the re-platforming end to end: a clean MySQL-to-PostgreSQL migration, a move onto dedicated cloud hosting, and a live DNS cutover with zero downtime and no lost data.