AI Automation
Ongoing
Salem Wine & Liquor
Six decades of wine expertise, now with an AI catalog engine.
Challenge
The Problem
A decades-deep selection is a strength in the store and a liability online: thousands of SKUs with thin descriptions, missing images, and inconsistent categories make a storefront hard to browse and impossible to keep current by hand. Maintaining that catalog manually simply doesn't scale.
Solution
The Approach
I designed and built an AI enrichment pipeline that treats the catalog as a living system. It generates trustworthy descriptions, finds the right bottle imagery, and sorts every product into a coherent category tree — then layers in pricing intelligence and inventory automation so the online presence stays accurate and well-merchandised on its own.
Results
1000s
SKUs auto-enriched
AI
descriptions · imagery · categories
Est. 1966
South Salem, NY
Technologies
Laravel
Square Catalog API
LLM Enrichment (Claude)
AI Image Sourcing
Cloudflare Workers
Queues